October 21, 2008 – Paul Dunay,
Buzz Marketing for Technology
Using Email to Improve Profit
October 24, 2008 – DM News
CMO of The Eastwood Company Peter Kosciewicz talks with DMNews
October 17, 2008 – Craig Kerr,
eM+C Magazine
RFM: The New Old Kid on the E-mail Block
The key to email channel success is to focus on answering questions with data analytics that lead to cost-effective action.
Learn about the Four Levels of Actionable Analytics and how each level yields greater ROI
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-- Peter Kosciewicz, CMO, The Eastwood Company
The Eastwood Company's results from using Autotarget:
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